Jharkhand Launches Influencer Engagement Program 2025 to Boost Tourism on World Tourism Day

Jharkhand launched its ambitious "Johar Influencers" program on World Tourism Day to globally showcase the state's natural beauty, cultural heritage, and tribal traditions through social media creators. This new policy offers payments up to Rs 10 lakh to eligible influencers across various categories for creating authentic content, aiming to boost Jharkhand's image and reach millions online.

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